12×6 Winter ’22 Edition
As we put a bow on 2022, we’re looking back at some of the action around the studio — and forward to another promising new year.
More of a Goods Thing
Our anniversary-sparked Simplify tees were the latest entry to our ever-growing Adjacent Design Goods. We finally spent some time documenting the evolution of our collection.
Hitting the Light Switch
We helped the lighting experts at Aquarii turn around a new website. More than a style refresh, we also revamped their Rep locator.
Roast to Roast, Coast to Coast
Arguably the most fun of any project we tackled this year, we spent October immersed in creating a website for the Planters® Nutmobile. And yes, we’re still weaning ourselves off of nut puns.
Punching Up the Personality
We helped bring about a UI refresh to Hormel Health Labs that will help boost the visual vibe of their brands and products.
Coooking Up a Smarter Approach to Recipes
Perhaps our deepest tech dive this year was in service to Hormel Foods. We’ve been methodically working on a backend recipe engine set to roll out in January.
Fonts & Foliage
We kicked off October with a 3-day retreat in the Adirondacks, hosted by Dan and the Create Upstate team. Hanging out with area creative leaders at a venue ensconced in peak foliage is supremely underrated.
More like Jar-gone
Words are hard to get right. In November, Dan examined some of the pitfalls of using common design ling0 — and maybe made some New Year’s resolutions for himself in the process.
Ready to Bloom
We helped to name and brand Healing Roots, a new horticultural therapy service in Syracuse.
A Wee Bit of Wonder on Walton
For the longest time, we’ve wanted to audition our front window as a creative canvas of sorts. We seized the opportunity this holiday season to spread some cheer.
Here for a Year (& Hopefully Many More)
December 6th marked one year since Steve Sabatini joined Adjacent. His mountain biking stories and Star Wars fandom have been a very welcome addition to the team.
Diving into Design Systems
We “attended” our third Clarity Conference, which focuses on the practice of design systems and its community. Nate also sat in Nathan Curtis’ “Operating Design Systems” workshop.
A Positive Spin on the Socials
The direct benefits and problems with social and digital media have been well-documented. In this article, Dan digs a bit deeper into the indirect influence our beloved platforms might be having on our communication skills.