We teamed up with Syracuse University’s Institute for Veterans and Military Families to create two companion videos to convey their mission and purpose.
Anchored by research, IVMF’s programs and services empower government, private industry, higher education, and philanthropic organizations to effectively address today’s toughest challenges facing the veteran and military community.
The goal of the Anthem video is to express the overall mission and goals of the Institute, while the Tactical video serves as an explainer video to inform prospective audiences about the specific areas where IVMF can assist. The two pieces were developed to work in concert with each other through a shared visual language, but each can stand alone when appropriate to serve their respective audiences.
