Small Business, Big Vision
We are loving the site and all the great visual work you did. It’s all incredible and I’m having so much fun putting it all to work!
Mike Leist Chief Experience Officer
- Chapter One First Impression Setting a confident tone from the get-go
- Chapter Two Depth Helping the evaluation process feel thorough
- Chapter Three Generating Interest Providing options for moving the conversation forward
So much of what our project team embraced in the rebrand was the tension between familiar finance and refreshing relatability. On the web, it made sense to establish our pages with their navy blue but scale up type and photo beyond what you’d find in the industry. Between bold design elements and Strategic’s copywriting, our aim with page leadoffs is to capture the ethos of the company: disciplined confidence and a reassuring spirit.
Team Strategic also took this opportunity to go deeper than ever on their services, company culture, and community efforts. 17 flexible content blocks help to present all of this information down to the last detail, all without losing the consistent brand experience.
